Green Valley Grocer

Local Food Ethos

Our Local Food Strategy

Local food & Super Local

We define ‘Local’ food as food grown or made within a 30 mile radius of Slaithwaite village. We define ‘Super Local’ as food grown or made within a 5 mile radius, including in Slaithwaite, Marsden, Golcar, Milnsbridge, Meltham areas.

We aspire to purchase 50% of our produce from local growers or producers within the 30 mile radius. We aim for the ‘locally grown’ element in this to be 20% and the ‘locally made’ 30%. We also aim to have 20% of the total classified as ‘Super Local’, within 5 miles of Slaithwaite.

These are very ambitious targets but we strive towards them and measure our progress each year.

The target of 50% local food includes locally-sourced vegetables and fruit and produce made from locally sourced fruit and vegetables. It also includes local dairy produce (including eggs) and artisan produce made locally which includes ingredients that are not locally sourced – for example flour for bread and other baked goods or sugar for preserves.

Our challenge is to increase not only the locally grown produce in the peak harvesting period (June to September), but also that across the leaner months. Additionally, we want to encourage our customers to think seasonally in their purchases and develop their cooking habits around locally available seasonal produce. Changing buying habits will make increasing reliance of locally available foods more practical.

Locally sourced